• 99% of participants say they would be likely to take part in another Challenge

  • 43% of occasional cyclists now cycle at least two days a week

  • 31% of non-cyclists now cycle to work at least once a week

  • 32% of existing cyclists that didn't commute now cycle to work at least once a week

  • 'Great fun, we all really enjoyed it and hope to take part again. The competitive element was very motivational.' - Occasional Cyclist

  • 'The Challenge was the kick I needed...now I cycle to work whenever I can.' - Non-Cyclist

People Cycling

Over the last three years we have run 28 workplace cycle challenges, engaging more than 47,000 people and 2,600 organisations.

Our challenges are proven to be consistently successful at:

  • Getting new cyclists to take up and continue cycling.
  • Getting occasional cyclists to start cycling regularly.
  • Getting more people to cycle for transport purposes.

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