• 'Did it last year and it had a very positive effect last year on fitness within the organisation.' - Regular Cyclist

  • 40% of non-cyclists now cycle at least once a week

  • 'The Challenge was the kick I needed...now I cycle to work whenever I can.' - Non-Cyclist

  • One in five people taking part in our Challenges hasn't cycled in the previous 12 months

  • 'I felt a huge sense of achievement and it helps with the petrol cost.' - Non-Cyclist

  • 'After 25 years of non-cycling I now enjoy riding every day.' - Non-Cyclist

People Cycling

Over the last three years we have run 28 workplace cycle challenges, engaging more than 47,000 people and 2,600 organisations.

Our challenges are proven to be consistently successful at:

  • Getting new cyclists to take up and continue cycling.
  • Getting occasional cyclists to start cycling regularly.
  • Getting more people to cycle for transport purposes.

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